We gave a new breath to the platform "From the milk of good cows" TM "Dobrynya".

To do this, we went on an insight: "People often do not realize their bad habits."

Thus arose the jazz band of Dobrynia cows, which replace the habits of our heroes with good ones.
We decided to reveal the idea in a series of painfully familiar stories for our Target Audience — an unhealthy night snack, mobile addiction and the complexity of family relationships. Filmed together with Family production and director-expert on cows — Mark Wilkins, whose childhood was spent in the alpine meadows, where he learned all about these good animals from an early age.

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Communication strategy
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