Task:

AGA Partners is a law firm with extensive experience in international trade and agribusiness. They asked us for redesign: everything had to reflect the clarity of their work: the style of the existing logo, website and social network.

Solution:

AGA Partners has its own approach to each case, as they adapt to the specifics of the client or country. First we worked on the logo and gave it the opportunity to adapt (stretch) to different media. Allegory of coverage — different cases, different clients, different countries.

After that, we made the site — based on the previous structure, we changed the design, removed the excess, placed the necessary accents and worked on the mobile version. Besides that, we added colors to client usual black&white palette and chose the most appropriate shade of beige.

Our next step was to develop a design system for social networks. Our feature here is the lines in the plane. ITo make the posts recognizable, we selected restrained photo content. Photos of architectural structures reproduce a specific client law case: cooperation = bridges, divorce = individual houses.

Also we developed a cool merch package for AGA Partners employees and clients.